We list Unpriced, not Mispriced
Unpriced Luxury Residential is a full-service residential brokerage company that lists luxury homes without a price. The comparable system used today to set a price assumes that a comparable exists, sets price ceiling, and can reduce demand. In reality a seller or seller's broker cannot accurately predict the value a buyer places on a home.

We are a full service real estate brokerage

With over 35 years of real estate experience

what we do
We create a marketplace for your home

We utilize a bidding process rather than a list price which allows you to sell your home faster and at the best market price. The unpriced strategy is supported by a proprietary technology platform that lists your property, and allows buyers to easily schedule tours and make non-binding bids and contract offers.

Our process is similar to what has already been successfully adopted by the commercial real estate industry. According to research by Cornell, 70% of commercial real estate properties are listed without a price and end up on average selling for more than those listed with a price.

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How we do it
Our simple 6-step process makes home-buying fair and easy
1. Book A Tour

Schedule time to view one of our properties

2. Tour Property

Unpriced provides a professionally guided tour.

3.Buyers Submit Offers

Unpriced allows non-binding offers to be submitted at anytime.

4. OFFER Due Date

 Unpriced sets an offer due date and reviews offers for confirmation of terms.

5. OFFers Finalized

Select buyers will be asked to submit final offers in contract form.

6. seller SELECTs BUYER

Confirmation of final terms, a buyer is selected and close date set.

Why we do it
Transparent, Efficient, and Lower Cost

We professionally manage the process from list to close.  Our goal is to have a home under contract in 1 to 45 days!

​​Let us show you how we do it!​

  • Learn our clients goals and objectives
  • Make recommendations to best present home
Transaction Management
  • Present bids and offers w/detailed analysis
  • Negotiations
  • Coordination of close
  • Sign listing agreement
  • Coordinate completion of HD photos and true virtual tour
  • List on MLS, Zillow, Realtor.com and Unpriced
  • Marketing thru print and big tech platforms
  • Guided tours
Our services:

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If you have any questions about our business or the Unpriced process, feel free to reach out!

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You have questions we have answers

Why is this property unpriced (or has no list price)?

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Luxury Residential homes are unique and have few if any comparables. The comparable system used today to determine a list price is flawed and can cause mis-pricing. The final sales price is determined by what buyers are willing to pay.

As a potential Buyer, how do I determine an offer price?

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There are multiple online resources to assist you in providing a market offer (i.e. Zillow, Trulia, realtor.com).  In addition, you can seek advice from a broker.  In the end, your offer is the value you place on the house, not the seller or the seller's broker.

How do I schedule a tour?

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You are able to conveniently schedule a tour straight from the website, so there's no need to worry about going back and forth to find a time that works. Just submit your contact details above to view more property details and book a tour.

How does the offer process work and how long does it take?

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Once listed, Unpriced Luxury Residential will begin touring and collecting non-binding offers. Final offers will be in contract form and our process is structured to select a buyer within 1 to 45 days.